Stop Planning, Start Posting: A 7-Day LinkedIn Action Plan
October 13, 2024
People plan too much. You plan too much.
"What's the best time to post?"
"What's the most performant topic?"
"How frequently should I make an infographic?"
"HOW TO BE PERFECT, ALWAYS?"
This is the number #1 reason people prevent themselves from being successful.
They would rather PLAN than DO. They would rather ANALYZE than GET STARTED.
Here's my personal recipe to stop being an overanalyzer.
1. Don't start expecting results.
When I started writing on Linkedin, I expected nothing.
Just like going to the gym for the first week, you just hope to be motivated enough to go... for another week.
Should you expect results after a week? No.
Should you expect results after a year? Probably.
But if you go to the gym with a mindset of entitlement instead of belief, you'll quickly lose motivation.
Linkedin does not owe you anything.
No one owes you anything.
I don't owe you anything.
You do – to you.
Yes, I do share guides on "Top 7 Strategies to Discover Winning LinkedIn Post Topics" or "How my employee went from 0 to 2 million views on Linkedin" – making you feel that this is automatic.
You might think "If I do, I get, because I deserve".
You can't be more wrong.
A recipe does not make you a great cook. Cooking makes you a great cook – and a recipe is quite a lot of help.
You can't expect immediate results with any skills.
SEO takes time.
Mastering cold calls takes time.
Training & optimizing paid ads takes time.
It scales from mistakes & early faith to make it better, later.
I started Linkedin with a short & incomplete recipe:
- Post every day.
- Share what you know.
- Support as many people as possible.
- Help people, genuinely, with something you care about.
So in May 2022, I wrote this:
It looks like a strategy. It looks like I "deserve" results. But it's not it. It's a commitment plan.
→ Post 4 times a week.
→ Connect with 100 people.
→ Comment with 1,000+ posts.
Is this the ultimate recipe? No.
Did I know when I'll start getting results? No.
I thought to myself: "If I keep doing it, I should become a better writer, and a better helper for a fresh community."
There is no revenue model. There is no ROI. There is no Excel file.
It's about DOING, and analyzing AFTER.
2. Analyze after, not before.
Last week's blog was all about analyzing your winning posts to repurpose them later.
So the short answer to the question "Does analyzing matter?" is yes – very much.
But the long answer isn't.
Analyzing implies having something to analyze first.
Let's make it simple - and imperfect:
- Have faith to have one positive result after 30 days.
- Commit to posting once a day, for 30 days, in the exact same format. Tackle one problem with a deep dive each day on one solution.
- Comment 15 minutes before (on others' posts) & 15 minutes after posting (on your own posts).
Here's an example:
- Problem to solve: Help consultants make better slide decks.
- One solution: Mastering the AI 'Gamma'. One format: making infographics.
- What about the next posts? Headings, colors, narration, animation... There are so many elements.
- Commenting on anyone interested by design OR consulting.
- One positive result: Receive & close one person to on-demand slide deck design in 30 days.
You can't change your plan before 30 days.
You can't complain before 30 days.
You can't analyze before 30 days.
Someone capable of this is unstoppable.
Patient enough to get data. Committed to winning knowing failure is the only path.
From there, you simply go from one win to many using this method.
The secret to success in those 30 days lies in mastering how you manage your time.
You must know how to manage time.
3. How to manage time.
Forget to-do lists. They’re cluttered, never-ending, and often add more stress than clarity.
What actually moves the needle is time-blocking.
Time-blocking is simple: schedule tasks on your calendar like you would meetings.
Instead of staring at a long list of "things to do someday," you decide when you're going to do each one.
It’s intentional, structured, and—most importantly—realistic.
Want to write that LinkedIn post? Block 30 minutes from 9:00 to 9:30 AM.
Want to engage with others' posts? Block 15 minutes before and after your own post.
The key is to dedicate uninterrupted time to focused work.
Time-blocking forces you to make choices. You can't cram 30 hours of tasks into a 10-hour day—you have to prioritize.
And when you prioritize, you end up doing what actually matters, not what looks good on paper.
You might ask "Should I sacrifice time for something I'm not good at yet?"
Here's one answer from The War of Art from Steven Pressfield:
To-do lists can give you a false sense of productivity, making you feel accomplished without any tangible progress. Time-blocking, on the other hand, gives you a clear game plan for each day. It removes decision fatigue—you don’t have to waste time wondering what to do next because it's already on your calendar.
A Harvard study showed that individuals who use time-blocking are significantly more productive, often achieving up to 30% more in a day compared to those using traditional to-do lists.
Time-blocking enables you to be proactive, not reactive.
Here’s how to do it effectively:
- Identify Your Key Tasks: At the end of each day, pick the 3-5 tasks that will have the biggest impact on your goals for tomorrow.
- Block Time on Your Calendar: Schedule these key tasks as non-negotiable appointments. Protect this time like you would an important meeting.
- Include Buffer Time: Add 15-30 minutes of buffer between tasks. Life happens—emails, unexpected calls, or simply needing a mental break. Buffering makes your schedule realistic.
- Batch Similar Tasks: Group similar activities to maintain flow. For instance, block a single hour to respond to emails or engage with LinkedIn comments. This prevents the constant context-switching that drains your energy.
- Stick to Your Plan: When it’s time to execute a task, treat it as sacred. Don’t reschedule it unless it's an absolute emergency. Honor your calendar, and it will honor your goals.
- Reflect and Adjust: At the end of the week, reflect on your time blocks. Did you consistently stick to them? What worked? What didn’t? Adjust for next week.
Time-blocking is about making progress every day. It's not about being perfect—it's about being consistent.
You’ll start to notice something amazing—those daily commitments turn into habits. Habits turn into progress. And progress, even small, always beats the endless cycle of planning.
Stop planning your time. Start blocking it.
Harvard says you’ll get 30% more done. I say you’ll feel 100% more in control.
4. Others' failures set up your future success.
Reading a book gives you lifetime learnings from another person... in a few hundred pages.
The same goes for content creation.
Another man's content is another man's trial, failure & potential success.
When I'm sharing the story of Anisha & her success, I'm giving you keys to pave your own way to success.
When I'm sharing my own story in my "About section" on Linkedin, the same happens:
This is my story. It helps build yours, but eventually, it is yours to make.
Here's an example: check my last 30 posts on Linkedin.
- Check the ones that resonated the most with people.
- Check the hook. Check the topic. Check the format.
- Read the comments. And reverse engineer.
My entire newsletter, library of content & day-to-day job is this:
- Experiencing.
- From learning → to teaching.
- Sharing it with you.
By downloading my knowledge, you shortcut years of failures.
For example, if I had only an hour a day on Linkedin, I would spend it this way:
Talking about Linkedin, here's how to take action today.
5. Take action on Linkedin.
Linkedin is scary.
Your colleague reads your posts.
Your family reads your posts.
Your associate reads your posts.
Your employees read your posts.
That's good. Do what scares you.
Here's your next 7-day plan to take action on Linkedin today.
Step 1: One problem.
Define one problem to solve.
For eg. "Be financially free as a digital nomad."
Step 2: 7 solutions.
Solve it in 7 different angles. If you continue with our example:
→ How to invest as a digital nomad.
→ How to pay less tax as a digital nomad.
→ How to save on currency exchange rates.
→ Top 7 Locations as a Digital Nomad
→ 5 Mistakes to Avoid as a Digital Nomad
→ How to travel for free as a digital nomad
→ 10 Things I've Learned Being a Digital Nomad
Step 3: 7 designs.
Find 7 images that go with each of these angles.
For eg. A carousel on Canva + an Inspirational quote on Pinterest + ...
I wrote an article about LinkedIn Images: Best Practices and Top Design Resources here.
Step 4: 7 captions.
Write 7 captions for each of these designs.
Use EasyGen and write 7 captions. Here's a quick how-to guide:
For eg. "How to travel for free as a digital nomad"
Do some research with Perplexity by typing the question:
Copy & paste it on EasyGen:
Generate a post until you love it!
Step 5: Plan your Linkedin moment.
One hour per day dedicated to that, and only that.
→ 30 min engaging with others.
→ 15 min prepping the post.
→ 15 min for other stuff (like DMs, connections...)
The Bottom Line
Do it for 7 days. And come back to me in 7 days.
Tell me one win from this experience.
Tell me one loss from this experience.
Well, look at that—you’re actually prepared to deal with the next 7 days better than before.
Now rinse & repeat.
52 times a year.