You need focus.

Your topics on Linkedin are too broad.

Your social media posts solve too many problems.

Your community enjoys half of your posts, and does not relate to the other half.

You're trying too hard to cover too many things–all at once.

Here's how to define a clear target instead:

One problem.

That's it. Solve one problem.

Talk about one problem.

And one ONLY.

Mine is "How to create content, faster – using AI."

Here's a list of examples:

→ How to convert more SaaS leads, faster – with Meta targeted ads

→ How to onboard new tech clients, faster – with interactive portals

→ How to book more B2B demos, faster – with LinkedIn InMail campaigns

→ How to hire top engineering talent, faster – with niche job boards

→ How to reduce enterprise churn, faster – with predictive analytics

→ How to fulfill e-commerce orders, faster – with automated pick-and-pack

→ How to run HR compliance audits, faster – with digital checklists

→ How to create enterprise brand assets, faster – with AI copy tools

→ How to close manufacturing deals, faster – with streamlined RFPs

→ How to scale B2B partnerships, faster – with co-branded campaigns

To find out yours, check this free GPT I just made for you (for free).

↳ ​https://chatgpt.com/g/g-67838bc6378081918d8cb9f9b300ac81-problem-gpt​

Endless solutions.

You now understand content is all about a focused problem to tackle.

For eg., a terrible "focus" is "HR, productivity & management."

But a wonderful "focus" is "Reducing employee turnover, faster – with AI onboarding."

What's next? Finding all of the potential solutions regarding this one problem.

Use Topic-GPT

☑ Go to Topic-GPT: ​https://chatgpt.com/g/g-CMe30GbB0-topic-gpt​ (it's free again).

☑ Type your one-liner. Here: "Reducing employee turnover, faster – with AI onboarding."

☑ Read the answers & start writing posts for it.

Check the result here: ​https://chatgpt.com/share/67838fbf-781c-800f-a593-290238dbd2bd​

Use Perplexity

☑ Go to Perplexity.

☑ Write this prompt "Find 20 trendy & actual solutions to this one problem [COPY & PASTE IT HERE]."

☑ Check the results here: ​https://www.perplexity.ai/search/find-20-trendy-actual-solution-6DukZP97Qj29NFDCoIfXQA​

Use ChatGPT Search

☑ Go to ChatGPT.

☑ Turn on "Search" with GPT-4o (and not o1).

☑ Type the same prompt as Perplexity. Here are the results: ​https://chatgpt.com/share/6783908a-afb8-800f-b610-3664ce88b587​

The Art of Repeating (with AI)

You find your one problem.

You've tested & posted many solutions.

But you're now hitting a wall: "I covered all of them. So what's next?"

You forgot about something. Social media content is about repetition.

Solving the same problem... 1) with dozens of solutions 2) said dozens of different ways.

That's already 144x different posts. Well enough for you to cover an entire year!

(I wrote an entire blog about repurposing here: ​https://www.easygen.io/post/how-to-repurpose-content-on-linkedin​).

Now exactly how am I doing it with ​EasyGen​:

☑ I find a past successful post on Linkedin.

☑ I add the entire caption to the section "Custom Topic".

☑ I generate 3x-5x-10x different variations until it feels right.

☑ I patchwork the best ones (what's the best hook? the best format?..) into one post.

The biggest mistakes people make:

→ They think AI is a one-hit solution. I use ​EasyGen​ to generate A LOT. Not just once.

→ They try to turn a bad post into a successful one. Focus on the good ones.

→ They use AI to be lazier. Not greater.

______

Here's the exact step-by-step process:

1: Go to Problem-GPT and find your one problem.

2: Use Topic-GPT, ChatGPT Search & Perplexity to find topics.

3: Narrow it down to 20x topics, with a single format (carousel/image).

4: Use ​EasyGen​ to generate many captions and images to generate a single post.

5: Repeat the process until you generated one final post for each of the 20x topics.

5: Once you’ve posted them all, focus on the best 4x topics—the ones with the most engagement.

6: Repurpose these 4x ones in 3x totally different ways (use ​EasyGen​ to generate multiple versions).

7: You already posted 32x posts now. Select the best 6x and repeat the process over & over again.

Congratulations. You are mastering AI & content creation.

And that's the one focused problem I want to solve & master with you.